Brand: SKINFOOD
Category: Skincare/Cosmetics
This skincare brand is based on food for skin concept with the motto "good food for health is also good for the skin".
SkinFood uses an angel as their mascot; (which somehow looked like a cupid) as a metaphor that their brand will take care of our skin just like how a guardian angel will look after us.
This brand also uses a variety of warm colors and also pastel colors in their designs; packaging designs, shop concept, materials that are used for the packagings, which gives off a vintage vibe to it. The names given to their products are also creatively and deliciously named based on the main ingredient of the products' line for example Fresh Juice C Cream, for their Vitamin C based product line.
Packagings and Skinfood shop interior design
credit: tokyofashion
Skinfood Malaysia: http://www.theskinfood.com.my/
P/S: I do not use their skin care products. I'm just smitten by their whole clever design concept:) Other skincare brand that I think has a very strong design concept is Etude House.
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